Shula Mozes and Tal Zur are both busy women. Mozes is a social entrepreneur and the founder of a philanthropic volunteer association for youths. Zur is a designer and artistic director. The coronavirus pandemic has delayed the presentation of their new knit collection, but they are not deterred.
“We are a low-tech start-up”
Maison Cote Sud
À Jaffa, Iota, la petite entreprise durable, sociale et humaniste a remis le crochet au goût du jour. Fondée sur les valeurs du « slow design », elle s’appuie sur un sa-voir-faire ancestral au service d’un design contemporain et sur une fabrication de fils
When it comes to corporate social responsibility, Tel Aviv–based brand Iota Project is both talking the talk and walking the walk. Philanthropist/activist Shula Mozes founded Iota in 2014 with the idea of hiring textile workers from marginalized communities in order to encourage upward social mobility.
Kitting, people! knitting!
No, i’m not talking about a sweater or a pair of socks your grandmother knitted for you. I‘m also not referring to a tablecloth or crocheted curtains. I‘m talking about coarse woven carpets, bean bag chairs, a swing and an array of products – woven in brilliant colors, using traditional technique and with style you usually encounter in top design magazines.
Founded in Israel in 2014, IOTA is a small brand with unique abilities, big aspirations and a pure, feminine heart.
Tom Dixon and Ikea hacks